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The tipping point: How little things can make a big difference.
(eBook)

Book Cover
Published:
2006.
Format:
eBook
Physical Desc:
1 online resource
Rating:
Text Difficulty 8
Status:
Overdrive (CMC)
Description

From the bestselling author of The Bomber Mafia : discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.  The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. “A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis

Also in This Series
Copies
Overdrive (CMC)
Citations
APA Citation (style guide)

Gladwell, M. (2006). The tipping point: How little things can make a big difference.

Chicago / Turabian - Author Date Citation (style guide)

Gladwell, Malcolm. 2006. The Tipping Point: How Little Things Can Make a Big Difference. .

Chicago / Turabian - Humanities Citation (style guide)

Gladwell, Malcolm, The Tipping Point: How Little Things Can Make a Big Difference. , 2006.

MLA Citation (style guide)

Gladwell, Malcolm. The Tipping Point: How Little Things Can Make a Big Difference. 2006.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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More Details
Language:
English
ISBN:
9780759574731 (electronic bk), 9780316144797 (electronic bk)
Accelerated Reader:
UG
Level 9.1, 15 Points
Lexile measure:
1160

Notes

Description
From the bestselling author of The Bomber Mafia : discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.  The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. “A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis
Target Audience
Text Difficulty 8
Target Audience
UG/Upper grades (9th-12)
Target Audience
1160,Lexile.
Target Audience
9.1,ATOS Level
Reproduction
Electronic reproduction.,New York :,Little, Brown and Company,,2006.,Requires OverDrive Read (file size: N/A KB) or Adobe Digital Editions (file size: 801 KB) or Kobo app or compatible Kobo device (file size: N/A KB) or Amazon Kindle (file size: N/A KB).
Staff View
Grouped Work ID:
272c2aa0-42b2-7c7d-e370-4767dae01887
Go To GroupedWork

Record Information

Last File Modification TimeJan 10, 2024 11:14:58 AM
Last Grouped Work Modification TimeMar 28, 2024 09:07:13 AM

MARC Record

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