Motherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company

Book Cover
Publisher:
Doubleday,
Pub. Date:
1999.
Edition:
1st ed.
Language:
English
Description
With a new baby, little money, but lots of determination and drive, Rebecca Matthias started a business from scratch out of her home some eighteen years ago. Today her company, Mothers Work--which includes the retail outlets Mimi Maternity, Motherhood, and A Pea in the Pod--has grown to become a multimillion-dollar maternity clothing empire. Written with a refreshingly candid, can-do attitude,MothersWorkdescribes how Matthias got her company off the ground--offering specific lessons for other entrepreneurs and would-be entrepreneurs on the nuts and bolts of building and growing your dream. The first step, of course, is fastening on what it is you plan to sell. As Matthias searched for an idea for a new company--around the time of her first pregnancy--she was discovering how impossible it was to find maternity clothes suitable for the office. Realizing that other professional women were in the same boat, Matthias launched a mail-order business selling maternity clothes. The initial response was staggering, and Matthias's company was on its way. What they discovered was that, unlike new mothers of a generation earlier, women were staying in the workforce throughout their pregnancies. The shift was a revolution in the workplace, with Mothers Work supplying the uniforms. Over the next few years, despite a series of setbacks as Matthias and her husband grappled with managing accounting, sales, inventory, and financing, the company gradually took off. In the course of describing how she built her business, Matthias reveals hard-won lessons she learned about how to research an idea, test it in the market, raise money, deal with employees, taxes, bankers, cash flow, marketing, franchising, and more. Both motivational and deeply personal,MothersWorkoffers a three-dimensional blueprint for every woman--and man--who dreams of successfully starting a company.
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ISBN:
9780385495905
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Grouping Information

Grouped Work ID dc0c9a10-284c-5381-cb92-a01afba99bb0
Grouping Title motherswork how a young mother started a business on a shoestring and built it into a multi million
Grouping Author matthias rebecca
Grouping Category book
Last Grouping Update 2018-10-10 01:06:21AM
Last Indexed 2019-06-18 03:49:54AM

Solr Details

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author Matthias, Rebecca.
author_display Matthias, Rebecca
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local_callnumber_cmc HF5466 .M38 1999
owning_library_cmc Colorado Mountain College
owning_location_cmc CMC Steamboat Campus
primary_isbn 9780385495905
publishDate 1999
record_details ils:.b11861320|Book|Books|1st ed.|English|Doubleday,|1999.|268 pages ; 25 cm.
recordtype grouped_work
scoping_details_cmc
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b11861320 .i19915457 On Shelf On Shelf false true true false false true 64, 65, 61, 62, 63
subject_facet Businesswomen, Businesswomen -- United States, Home-based businesses -- United States, Mail-order business -- United States, United States, Women-owned business enterprises -- United States
title_display Motherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company
title_full Motherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company Matthias, Rebecca.
title_short Motherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company
topic_facet Businesswomen, Home-based businesses, Mail-order business, Women-owned business enterprises