Motherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company

Book Cover
Pub. Date:
1st ed.
With a new baby, little money, but lots of determination and drive, Rebecca Matthias started a business from scratch out of her home some eighteen years ago. Today her company, Mothers Work--which includes the retail outlets Mimi Maternity, Motherhood, and A Pea in the Pod--has grown to become a multimillion-dollar maternity clothing empire. Written with a refreshingly candid, can-do attitude,MothersWorkdescribes how Matthias got her company off the ground--offering specific lessons for other entrepreneurs and would-be entrepreneurs on the nuts and bolts of building and growing your dream. The first step, of course, is fastening on what it is you plan to sell. As Matthias searched for an idea for a new company--around the time of her first pregnancy--she was discovering how impossible it was to find maternity clothes suitable for the office. Realizing that other professional women were in the same boat, Matthias launched a mail-order business selling maternity clothes. The initial response was staggering, and Matthias's company was on its way. What they discovered was that, unlike new mothers of a generation earlier, women were staying in the workforce throughout their pregnancies. The shift was a revolution in the workplace, with Mothers Work supplying the uniforms. Over the next few years, despite a series of setbacks as Matthias and her husband grappled with managing accounting, sales, inventory, and financing, the company gradually took off. In the course of describing how she built her business, Matthias reveals hard-won lessons she learned about how to research an idea, test it in the market, raise money, deal with employees, taxes, bankers, cash flow, marketing, franchising, and more. Both motivational and deeply personal,MothersWorkoffers a three-dimensional blueprint for every woman--and man--who dreams of successfully starting a company.
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Grouping Information

Grouped Work IDdc0c9a10-284c-5381-cb92-a01afba99bb0
Grouping Titlemotherswork how a young mother started a business on a shoestring and built it into a multi million
Grouping Authormatthias rebecca
Grouping Categorybook
Last Grouping Update2018-10-10 01:06:21AM
Last Indexed2020-01-24 02:07:05AM

Solr Details

authorMatthias, Rebecca.
author_displayMatthias, Rebecca
available_at_cmcCMC Steamboat Campus
detailed_location_cmcCMC Steamboat Campus
Bib IdItem IdShelf LocCall NumFormatFormat CategoryNum CopiesIs Order ItemIs eContenteContent SourceeContent FileeContent URLsubformatDetailed StatusLast CheckinLocationSub-location
ils:.b11861320.i19915457CMC Steamboat CampusHF5466 .M38 19991falsefalseOn Shelfcms
literary_formNot Coded
literary_form_fullNot Coded
local_callnumber_cmcHF5466 .M38 1999
owning_library_cmcColorado Mountain College
owning_location_cmcCMC Steamboat Campus
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b11861320BookBooks1st ed.EnglishDoubleday, 1999.268 pages ; 25 cm.
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b11861320.i19915457On ShelfOn Shelffalsetruetruefalsefalsetrue64, 65, 61, 62, 63
Businesswomen -- United States
Home-based businesses -- United States
Mail-order business -- United States
United States
Women-owned business enterprises -- United States
title_displayMotherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company
title_fullMotherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company Matthias, Rebecca.
title_shortMotherswork : How a Young Mother Started a Business on a Shoestring and Built It into a Multi-Million Dollar Company
Home-based businesses
Mail-order business
Women-owned business enterprises