The back of the napkin: solving problems and selling ideas with pictures

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The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem." So writes Dan Roam in The Back of the Napkin , the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools. He reveals that everyone is born with a talent for visual thinking, even those who swear they can't draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights. Take Herb Kelleher and Rollin King, who figured out how to beat the traditional hub-and-spoke airlines with a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. Now with more color, bigger pictures, and additional content, this new edition does an even better job of helping you literally see the world in a new way. Join the teachers, project managers, doctors, engineers, assembly-line workers, pilots, football coaches, marine drill instructors, financial analysts, students, parents, and lawyers who have discovered the power of solving problems with pictures.
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ISBN:
9781591841999
9781101565919
9789814484862
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Grouped Work IDc8c53cd9-6486-ce53-2e7a-4ac236e19871
Grouping Titleback of the napkin solving problems and selling ideas with pictures
Grouping Authordan roam
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2021-10-13 20:36:28PM
Last Indexed2021-10-14 20:52:27PM
Novelist Primary ISBN9781101565919

Solr Details

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subject_facetBUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
Business
Creative ability in business
Electronic books
Management -- Audio-visual aids
Nonfiction
Problem solving -- Audio-visual aids
Visualization
title_displayThe back of the napkin : solving problems and selling ideas with pictures
title_fullThe back of the napkin : solving problems and selling ideas with pictures / Dan Roam
The back of the napkin [electronic resource] : Solving problems and selling ideas with pictures. Dan Roam
title_shortThe back of the napkin
title_subsolving problems and selling ideas with pictures
topic_facetAudio-visual aids
BUSINESS & ECONOMICS
Business
Creative ability in business
Industrial Management
Management
Management Science
Nonfiction
Organizational Behavior
Problem solving
Visualization