Persuading on paper: the complete guide to writing copy that pulls in business

Book Cover
Publisher:
Plume,
Pub. Date:
1996.
Language:
English
Description
"Any entrepreneur knows that marketing can make or break a business, and a good outreach requires effective written materials. For those who are not "natural writers," Persuading on Paper demonstrates how to write sizzling sales letters, alluring ads, persuasive press release, and more." "Filled with practical advice, invaluable examples from other business owners, and a resource list that readers can consult to learn more, Persuading on Paper a must-have for anyone who wants to attract more clients or customers."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
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ISBN:
9780452273139
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Grouping Information

Grouped Work ID0826a935-6e8d-9fc6-3b97-fca868ded037
Grouping Titlepersuading on paper the complete guide to writing copy that pulls in business
Grouping Authoryudkin marcia
Grouping Categorybook
Last Grouping Update2018-10-10 01:06:21AM
Last Indexed2019-12-08 03:07:31AM

Solr Details

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authorYudkin, Marcia.
author_displayYudkin, Marcia
available_at_cmcCMC Steamboat Campus
detailed_location_cmcCMC Steamboat Campus
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isbn9780452273139
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literary_formNon Fiction
literary_form_fullNon Fiction
local_callnumber_cmcHF5825 .Y84 1996
owning_library_cmcColorado Mountain College
owning_location_cmcCMC Steamboat Campus
primary_isbn9780452273139
publishDate1996
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b10703238BookBooksEnglishPlume, 1996.326 pages ; 21 cm.
recordtypegrouped_work
scoping_details_cmc
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b10703238.i19409084On ShelfOn Shelffalsetruetruefalsefalsetrue64, 65, 61, 62, 63
subject_facetAdvertising
Advertising copy
Sales promotion
Small business
title_displayPersuading on paper : the complete guide to writing copy that pulls in business
title_fullPersuading on paper : the complete guide to writing copy that pulls in business / Marcia Yudkin
title_shortPersuading on paper
title_subthe complete guide to writing copy that pulls in business
topic_facetAdvertising
Advertising copy
Sales promotion
Small business